DOCUMENTING WARM, EMOTIVE & AUTHENTIC FAMILY STORIES IN THE SAN FRANSISCO BAY AREA

It’s amazing to finally meet you

 I love LOVE. I look for it everywhere! 

I HAVE a knack for capturing true, unfiltered moments of EMOTIVE connection.

Hi! I'm Ash and I am so happy you've found your way here. I am a visual storyteller and help families cherish their now as well as bestow the gift of memories in single frame to future generations. I use mother nature's glorious natural light to create artistic heirlooms by documenting warm, emotive and authentic family love  stories for the adventurous at heart.
  
I want my clients to not only see what they look like through the different seasons of life, but I want them to *feel* all the things; how they were loved, how they loved, the adventures that were had, the joy shared, the tenderness felt, the laughter that flowed, the tears that fell, the chaos of it all, the beauty in the simple moments and the myriad details that make up this chapter in their family love story.

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LOVE IS LOVE

ADVENTURE IS OUT THERE

MOTHER EARTH IS SACRED

A BETTER WORLD IS POSSIBLE

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I believe

 I love LOVE.
I look for it everywhere! 

Hi, I'm Ash!

NEWBORN

in home

couples

I photograph every chapter in a family love story from engagement to maternity, to newborn, and
throughout childhood. Life can be so busy and time passes quickly, but your love and connection to
family deserves to be recorded and cherished for generations to come!

maternity

families

POrTraits

Love Notes

“We don't know of anyone else who can capture what it FEELS like when we're together as a family the way you do”

I regularly gasp when I see the work you have done for our
family and other families. You have a way of capturing the
intimacy in our family (and in all your families) that I feel like
most people never see otherwise. We have plenty of photos
of us looking at the camera and smiling, but we don't know
of anyone else who can capture what it FEELS like when
we're together as a family the way you do. You also
somehow make us all look beautiful. :) In addition to
providing us with incredibly magical, beautiful photos, you
make the whole process fun and easy! All of the logistics
are always super clear, and the shoots themselves are fun
for all of us. You have an ease about you that makes the
experience relaxed and fun, which I know must contribute
to why we look so happy and connected in our photos.
You also suggest amazing locations so it feels like we are
falling in love with our city all over again every time we do a
shoot. What you offer is truly unique, from start to finish. 

I regularly gasp when I see the work you have done for our family and other families. You have a way of capturing the intimacy in our family (and in all your families) that I feel like most people never see otherwise. We have plenty of photos of us looking at the camera and smiling, but we don't know of anyone else who can capture what it FEELS like when we're together as a family the way you do. You also somehow make us all look beautiful. :) In addition to providing us with incredibly magical, beautiful photos, you make the whole process fun and easy! All of the logistics are always super clear, and the shoots themselves are fun for all of us. You have an ease about you that makes the experience relaxed and fun, which I know must contribute to why we look so happy and connected in our photos. You also suggest amazing locations so it feels like we are falling in love with our city all over again every time we do a shoot. What you offer is truly unique, from start to finish. 

-CAROLINE G.

“We've hired several different
photographers for newborn and family portraits over the past few years. Ashley is by far the best.”

We LOVE Ashley Kaplan Photography. We've hired several
different photographers for newborn and family portraits
over the past few years. Ashley is by far the best. She has a
knack for capturing true, unfiltered moments of love and
connection. Our oldest son is an active little guy -- I find it
very difficult to photograph him, but somehow Ashley
manages to both engage him and/or disappear from his
awareness during our fun playtime photo sessions, resulting
in perfect joyful portraits that look exactly like him. No easy
task! Sessions with Ashley are really fun, basically just an
excuse for family play time, and yet she provides helpful
instructions in an unobtrusive, comfortable way. I honestly
cannot recommend her highly enough. She is the best. I
cherish her work. 

We LOVE Ashley Kaplan Photography. We've hired several different photographers for newborn and family portraits over the past few years. Ashley is by far the best. She has a knack for capturing true, unfiltered moments of love and connection. Our oldest son is an active little guy -- I find it very difficult to photograph him, but somehow Ashley manages to both engage him and/or disappear from his awareness during our fun playtime photo sessions, resulting in perfect joyful portraits that look exactly like him. No easy task! Sessions with Ashley are really fun, basically just an excuse for family play time, and yet she provides helpful instructions in an unobtrusive, comfortable way. I honestly cannot recommend her highly enough. She is the best. I cherish her work. 

-KRISTIN P.

“The photos we received were not only A-MAZE-ING (literally brings tears to my eyes just thinking about them) but the experience with Ashley was so much fun!“

Ashley is a gem to work with! I can't recommend her enough!
The photos we received were not only A-MAZE-ING (literally
brings tears to my eyes just thinking about them) but the
experience with Ashley was so much fun! My husband,
daughter, and I had an incredible time walking and exploring
the beach while Ashley took photos. Ashley provided just
enough direction/guidance to help create the best photos
but mostly it was just about our family enjoying ourselves at
the beach while Ashley happened to be there capturing the
joy and love.

Ashley is a gem to work with! I can't recommend her enough! The photos we received were not only A-MAZE-ING (literally brings tears to my eyes just thinking about them) but the experience with Ashley was so much fun! My husband, daughter, and I had an incredible time walking and exploring the beach while Ashley took photos. Ashley provided just enough direction/guidance to help create the best photos but mostly it was just about our family enjoying ourselves at the beach while Ashley happened to be there capturing the joy and love.

-IRIS D.

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Awards and

features

"Taking pictures is savoring life intensely, every hundredth of a second"

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"Taking pictures is savoring life intensely, every hundredth of a second"

ABOUT

Ashley is an award winning & published
lifestyle photographer based out of San
Francisco, serving the greater Bay Area
and is always down for an adventure. Just
tell her where to go!

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